Data Processing Agreement
Last Updated: June 25, 2024
This Data Processing Addendum ("DPA") amends and forms part of the written agreement between Customer and MageMetrics SA ("MageMetrics") (collectively, "the parties") for the provision of services to Customer (the "Agreement"). This DPA prevails over any conflicting term of the Agreement but does not otherwise modify the Agreement.
1. Definitions
1.1 In this DPA:
a) "Controller", "Data Subject", "Processing" (related terms such as "Process" and "Processed" shall have corresponding meanings), "Processor", "Service Provider", and "Supervisory Authority" have the meaning given to them in Data Protection Law (as defined below);
b) "Data Protection Law" means the General Data Protection Regulation (EU) 2016/679 ("GDPR") and all other Data Protection Laws of the European Union, the European Economic Area ("EEA"), and their respective Member States, Switzerland and the United Kingdom ("UK"); (ii) certain U.S. federal and state privacy laws, including the California Consumer Privacy Act as amended by the California Privacy Rights Act (California Civil Code § 1798.100) ("CCPA"); and (iii) all laws implementing or supplementing the foregoing;
c) "Data Subject Rights" means all rights granted to Data Subjects by Data Protection Law, such as the right to information, access, rectification, erasure, restriction, portability, objection, and not to be subject to automated individual decision-making;
d) "Restricted Data Transfer" means any international transfer of Personal Data that would be prohibited under Data Protection Law in the EEA or UK without implementation of additional safeguards such as Standard Contractual Clauses.
e) "Personnel" means any natural person acting under the authority of MageMetrics;
f) "Personal Data" means any information that constitutes "personal data" or "personal information" within the meaning of applicable Data Protection Law that MageMetrics Processes on behalf of Customer in performing the Services under the Agreement.
g) "Personal Data Breach" means the unauthorized destruction, loss, control, alteration, disclosure of, or access to, Personal Data for which MageMetrics is responsible. Personal Data Breaches do not include unsuccessful access attempts or attacks that do not compromise the confidentiality, integrity, or availability of Personal Data, including unsuccessful log-in attempts, pings, port scans, denial of service attacks, and other network attacks on firewalls or networked systems.
h) "Sell" means to sell, rent, release, disclose, disseminate, make available, transfer, or otherwise communicate Personal Data to a third party for monetary or other valuable consideration.
i) "Sensitive Data" means any type of Personal Data that is designated as a sensitive or special category of Personal Data, or otherwise subject to additional restrictions under Data Protection Law or other laws to which the Controller is subject;
j) "Services" means the services and/or products to be provided by MageMetrics to Customer under the Agreement. The Services shall also include any required, usual, appropriate or acceptable methods to perform activities related to the Services, including (a) carrying out the Services or the business of which the Services are a part, (b) carrying out any benefits, rights and obligations related to the Services, (c) maintaining records relating to the Services, and (d) complying with any legal or self-regulatory obligations related to the Services;
k) "Share" means to share, rent, release, disclose, disseminate, make available, transfer, or otherwise communicate Personal Data to third parties for targeted advertising to an individual based on Personal Data obtained from the individual's activity across non-affiliated or distinctly-branded websites, applications, or services.
l) "Subprocessor" means a Processor engaged by a Processor to carry out Processing on behalf of a Controller;
m) "Standard Contractual Clauses" means the clauses annexed to the EU Commission Implementing Decision 2021/914 of June 4, 2021 on standard contractual clauses for the transfer of personal data to third countries pursuant to Regulation (EU) 2016/679 of the European Parliament and of the Council as amended or replaced from time to time; and
n) "UK Addendum" means the International Data Transfer Addendum to the EU Commission Standard Contractual Clauses, issued by the UK Information Commissioner for parties making restricted transfers.
1.2 Capitalized terms used but not defined herein have the meaning given to them in the Agreement.
2. Roles
2.1 If Data Protection Law applies to the Processing of Personal Data, the parties agree that MageMetrics shall process Personal Data only as a Processor acting on behalf of Customer and, with respect to CCPA and other applicable U.S. state privacy laws, as a Service Provider, in each case, regardless of whether Customer acts as a Controller or as a Processor on behalf of a third-party Controller with respect to Personal Data.
3. Scope
3.1 This DPA applies to Processing of Personal Data by MageMetrics in the context of the Agreement.
3.2 The subject matter, nature and purpose of the Processing, the types of Personal Data and categories of Data Subjects are set out in Annex I, which is an integral part of this DPA.
4. Instructions
4.1 MageMetrics will only Process Personal Data to provide the Services to Customer.
4.2 It is the parties' intent that MageMetrics is a Service Provider, and MageMetrics certifies that it will not (a) Sell or Share Personal Data; (b) Process Personal Data outside the direct business relationship between the parties or for any purpose other than to provide the Services in accordance with the Agreement, unless required by applicable laws; or (c) combine the Personal Data that MageMetrics receives from or on behalf of Customer with personal data that MageMetrics collects or receives from another person.
4.3 Customer's instructions are documented in Annex I, the Agreement, and any applicable statement of work.
4.4 Customer may issue additional instructions to MageMetrics as it deems necessary to comply with Data Protection Law. Such instructions must be provided to MageMetrics in writing and acknowledged in writing by MageMetrics as constituting instructions for purposes of this DPA, and MageMetrics may charge a reasonable fee to comply with any such additional instructions.
4.5 The parties acknowledge and agree that the disclosure of Personal Data by the Customer to MageMetrics does not form part of any monetary or other valuable consideration exchanged between the parties.
5. Customer Responsibilities
5.1 Customer is responsible for the lawfulness of Personal Data processing under or in connection with the Services. Customer shall (i) have provided, and will continue to provide all notices and have obtained, and will continue to obtain, all consents, permissions and rights necessary under applicable Data Protection Law for MageMetrics to lawfully process Personal Data for the purposes contemplated by the Agreement (including this DPA); (ii) make appropriate use of the Services to ensure a level of security appropriate to the particular content of the Personal Data; (iii) have complied with all Data Protection Law applicable to the collection of Personal Data and the transfer of such Personal Data to MageMetrics and its Subprocessors; and (iv) ensure its processing instructions comply with applicable laws (including applicable Data Protection Law).
6. Personnel and Subprocessing
6.1 MageMetrics will take steps to ensure that all Personnel authorized to process Personal Data agree to appropriate confidentiality arrangements.
6.2 Customer authorizes MageMetrics to engage (including the disclosure of Personal Data under the Agreement to such Subprocessors): the Subprocessors included in the list of Subprocessors provided to Customer and set out in Annex III ("Subprocessor List"); and Subprocessors engaged in accordance with Section 6.3.
6.3 Where MageMetrics intends to engage any additional Subprocessor not already approved on the Subprocessor List, MageMetrics will notify Customer of the proposed engagement of the Subprocessor giving Customer the opportunity to object, and Customer may object only on reasonable grounds relating to a potential or actual violation of Data Protection Law. If Customer does not make a reasonable objection to the proposed engagement within 30 days of MageMetrics providing notice to Customer under this Section 6.3, Customer is deemed to have authorized the engagement of such Subprocessor. Where Customer raises a reasonable objection to the proposed engagement of a Subprocessor, MageMetrics may, at its discretion, make reasonable efforts to remedy the situation giving rise to the reasonable objection or propose an alternative Subprocessor to conduct the relevant Processing. In the event MageMetrics is unable to remedy the situation and no alternative Subprocessor is proposed, then MageMetrics will be entitled to terminate the Agreement without penalty or liability effective immediately on written notice to the Customer and the Customer shall pay MageMetrics any fees due for the Services performed prior to termination.
6.4 MageMetrics will enter into a written agreement with all Subprocessors which imposes substantially similar obligations on the Subprocessors as this DPA imposes on MageMetrics. MageMetrics will remain fully liable to the Customer for the performance of each Subprocessor's data protection obligations relating to this DPA in the event the Subprocessor fails to fulfil those obligations.
6.5 To the extent required by law, MageMetrics will provide a copy of MageMetrics's agreements with Subprocessors to Customer upon request. MageMetrics may redact commercially sensitive information before providing such agreements to Customer.
7. Restricted Data Transfers
7.1 Where Personal Data Processed under this DPA is subject to Data Protection Law in the EEA (and to the extent required by such law), by agreeing to this DPA Customer and MageMetrics conclude module 2 (Controller-to-Processor) of the Standard Contractual Clauses, which are hereby incorporated by reference and completed as follows: the "data exporter" is Customer; the "data importer" is MageMetrics; the optional docking clause in Clause 7 is implemented; Clause 9(a) option 2 is implemented and the time period therein is specified as thirty (30) days; the optional redress clause in Clause 11(a) is struck; Clause 13, (a) paragraph 2 is implemented; Clause 17 option 1 is implemented and the governing law is the law of the Republic of Ireland; the court in Clause 18(b) are the Courts of the Republic of Ireland; Annex 1 and 2 and 3 to module 2 of the Standard Contractual Clauses are Annex I and II to this DPA respectively.
7.2 Where Personal Data Processed under this DPA is subject to Data Protection Law in the UK (and to the extent required by such law), by signing this DPA Customer and MageMetrics agree to be bound by the UK Addendum which is hereby incorporated by reference and completed as follows: Part 1, table 1 of the UK Addendum will be deemed to be completed like its equivalent provisions in the Standard Contractual Clauses (module 2) in Annex I, Section 1. For the purpose of Part 1, Table 2 of the UK Addendum, the Approved EU SCCs are the Standard Contractual Clauses (module 2) incorporated by reference into this DPA pursuant to Section 7.1 of this DPA. For the purpose of Part 1, Table 3, Annex 1 and 2 to the Standard Contractual Clauses (module 2) are Annex I and II to this DPA respectively. For the purpose of Part 1, Table 4, the party that may end the UK Addendum in accordance with Section 19 of the UK Addendum is the importer. Part 2, Mandatory Clauses of the UK Addendum shall be deemed completed with the following provision: "Mandatory Clauses of the Approved Addendum, being the template Addendum B.1.0 issued by the ICO and laid before Parliament in accordance with s119A of the Data Protection Act 2018 on 2 February 2022, as it is revised under Section 18 of those Mandatory Clauses".
8. Security and Personal Data Breaches
8.1 MageMetrics will implement and maintain appropriate technical and organizational measures in relation to the Processing of Personal Data to ensure a level of security appropriate to the risks which may occur as a result of Processing Personal Data, and in particular the risks of accidental or unlawful destruction, loss, alteration, unauthorized disclosure of, or access to Customer Personal Data, including the measures listed in Annex II (as appropriate).
8.2 MageMetrics will inform Customer without undue delay after becoming aware of a Personal Data Breach and provide Customer with details of the Personal Data Breach as required under Data Protection Laws.
8.3 MageMetrics notification of or response to a Personal Data Breach under Section 8.2 will not be construed as an acknowledgement by MageMetrics of any fault or liability with respect to the Personal Data Breach.
8.4 In the event of a Personal Data Breach, Customer is solely responsible for complying with all laws relating to investigation of such Personal Data Breaches and notification of affected individuals, regulators and other parties.
9. Assistance
9.1 MageMetrics will reasonably assist Customer, including by implementing appropriate technical and organizational measures, with the fulfilment of Customer's own obligations under Data Protection Law, including:
a) complying with Data Subjects' requests to exercise Data Subject Rights;
b) replying to inquiries or complaints from Data Subjects;
c) replying to investigations and inquiries from Supervisory Authorities;
d) conducting data protection impact assessments, and prior consultations with Supervisory Authorities; and
e) notifying Personal Data Breaches.
9.2 Unless prohibited by Data Protection Law, MageMetrics will inform Customer as soon as reasonably practicable if MageMetrics:
a) receives a request, complaint or other inquiry regarding the Processing of Personal Data from a Data Subject or Supervisory Authority;
b) receives a binding or non-binding request to disclose Personal Data from law enforcement, courts or any government body;
c) is subject to a legal obligation that requires MageMetrics to Process Personal Data in contravention of Customer's instructions; or
d) is otherwise unable to comply with Data Protection Law or this DPA.
9.3 Unless prohibited by Data Protection Law, MageMetrics will obtain Customer's written authorization before responding to, or complying with any requests, orders, or legal obligations referred to in Section 9.2.
10. Accountability
10.1 Customer has the right, upon notice, to take reasonable and appropriate steps to stop and remediate MageMetrics's unauthorized use of Personal Data.
10.2 MageMetrics will inform Customer without undue delay if MageMetrics believes that a written instruction by Customer pursuant to this DPA, violates Data Protection Law, in which case MageMetrics may suspend the Processing until Customer has modified or confirmed the lawfulness of the instructions in writing.
11. Audit
11.1 Upon Customer's prior written request, and no more than once in a calendar year, MageMetrics will make available to Customer the required information reasonably necessary to demonstrate compliance with the obligations of Data Protection Law and this DPA. MageMetrics shall provide additional information as reasonably necessary to allow for and contribute to audits, including inspections, conducted by a Supervisory Authority, Customer or another auditor mandated by law.
11.2 If a third party is to conduct the audit, MageMetrics may object to the auditor if the auditor is, in MageMetrics reasonable opinion, not suitably qualified or independent, a competitor of MageMetrics or otherwise manifestly unsuitable. Such objection by MageMetrics will require Customer to appoint another auditor or conduct the audit itself.
11.3 The audit must be conducted during regular business hours at the applicable facility, subject to an audit plan agreed to between the parties at least two weeks in advance and MageMetrics health and safety or other relevant policies and may not unreasonably interfere with MageMetrics business activities.
11.4 If Customer's requested audit scope is addressed in an SSAE 16/ISAE 3402 Type 2, ISO, NIST or similar audit report performed by a qualified third-party auditor within twelve (12) months of Customer's audit request and MageMetrics confirms there are no known material changes in the controls audited, Customer agrees to accept those findings in lieu of requesting an audit of the controls covered by the report.
11.5 Any Customer-requested audits are at Customer's expense. Customer shall reimburse MageMetrics for any time expended by MageMetrics or its Subprocessors in connection with any Customer-requested audits or inspections at MageMetrics then-current professional services rates, which shall be made available to Customer upon request.
11.6 Customer may use the audit reports only for the purposes of meeting Customer's regulatory audit requirements and/or confirming compliance with the requirements of this DPA. The audit reports are confidential information of the parties under the terms of the Agreement.
12. Liability
12.1 The total combined liability of either party and its Affiliates towards the other party and its Affiliates, whether in contract, tort or any other theory of liability, under or in connection with Agreement and this DPA combined, will be limited to limitations on liability or other liability caps agreed to by the parties in the Agreement.
13. Confidentiality
13.1 MageMetrics will keep all Personal Data and all information relating to the Processing thereof, in strict confidence.
14. Analytics
14.1 Customer acknowledges and agrees that MageMetrics may create and derive from Processing related to the Services anonymized and/or aggregated data that does not identify Customer or any natural person, and use, publicize or share with third parties such data to improve MageMetrics products and services and for its other legitimate business purposes.
15. Notifications
15.1 MageMetrics will make all notifications required under this DPA as agreed to in the Agreement or the then established daily point of contact with the Customer.
16. Term and Duration of Processing
16.1 On expiration or termination of the Agreement, or upon written request from Customer at any time, MageMetrics will, as soon as reasonably practicable, return or securely delete and destroy all Personal Data in MageMetrics possession or control, except as otherwise required by law or set out in the Agreement. Upon request from Customer, MageMetrics will certify such secure deletion in writing within thirty (30) days of Customer's request.
17. Modification of this DPA
17.1 This DPA may only be modified by a written amendment signed by both Customer and MageMetrics.
18. Invalidity and Severability
18.1 If any provision of this DPA is found by any court or administrative body of competent jurisdiction to be invalid or unenforceable, then the invalidity or unenforceability of such provision does not affect any other provision of this DPA and all provisions not affected by such invalidity or unenforceability will remain in full force and effect.
Annex I
A. List of Parties
Customer is the Controller and the data exporter and MageMetrics is the Processor and the data importer.
B. Description of Transfer
Subject Matter: MageMetrics provision of business intelligence services to Customer through the “Definite” product.
Duration of the Processing: For the term of the Agreement and as required under applicable law.
Nature and Purpose of the Processing: MageMetrics will process Personal Data for the purposes of providing the Services to Customer in accordance with the DPA.
Frequency of the Processing: Continuous.
Categories of Data: Data relating to individuals provided to MageMetrics in connection with the Services, by (or at the direction of) Customer, including: first and last name, email address and other contact information, and occupation and other employment information.
Sensitive Data Processed: The Services are not intended to Process special categories of data unless otherwise agreed to in a signed amendment to this Annex.
Data Subjects: Customer’s authorized users and Customer’s end users.
C. Competent Supervisory Authority
The competent supervisory authority is the Irish Data Protection Commission.
Annex II
MageMetrics shall implement and maintain the controls listed in this Annex II in accordance with industry standards generally accepted by information security professionals as necessary to reasonably protect Personal Data during storage, processing and transmission.
Physical access control
Technical and organizational measures to prevent unauthorized persons from gaining access to the data processing systems available in premises and facilities (including databases, application servers and related hardware), where Personal Data is Processed, include: (a) establishing security areas, restriction of access paths; (b) establishing access authorizations for employees and third parties; (c) access control system (ID reader, magnetic card, chip card); (d) key management, card-keys procedures; (e) door locking (electric door openers etc.); (f) security staff, janitors; (g) surveillance facilities, video/CCTV monitor, alarm system; and (h) securing decentralized data processing equipment and personal computers.
Virtual access control
Technical and organizational measures to prevent data processing systems from being used by unauthorized persons include: (a) user identification and authentication procedures; (b) ID/password security procedures (special characters, minimum length, change of password); (c) automatic blocking (e.g. password or timeout); (d) monitoring of break-in-attempts and automatic turn-off of the user ID upon several erroneous passwords attempts; (e) creation of one master record per user, user-master data procedures per data Processing environment; and (f) encryption of archived data media.
Data access control
Technical and organizational measures to ensure that persons entitled to use a data processing system gain access only to such Personal Data in accordance with their access rights, and that Personal Data cannot be read, copied, modified or deleted without authorization, include: (a) internal policies and procedures; (b) control authorization schemes; (c) differentiated access rights (profiles, roles, transactions and objects); (d) monitoring and logging of accesses; (e) disciplinary action against employees who access Personal Data without authorization; (f) reports of access; (g) access procedure; (h) change procedure; (i) deletion procedure; and (j) encryption.
Disclosure control
Technical and organizational measures to ensure that Personal Data cannot be read, copied, modified or deleted without authorization during electronic transmission, transport or storage on storage media (manual or electronic), and that it can be verified to which companies or other legal entities Personal Data are disclosed, include: (a) encryption/tunneling; (b) logging; and (c) transport security.
Entry control
Technical and organizational measures to monitor whether Personal Data has been entered, changed or removed (deleted), and by whom, from data processing systems, include: (a) logging and reporting systems; and (b) audit trails and documentation.
Availability control
Technical and organizational measures to ensure that Personal Data are protected against accidental destruction or loss (physical/logical) include: (a) backup procedures; (b) mirroring of hard disks (e.g. RAID technology); (c) uninterruptible power supply (UPS); (d) remote storage; (e) antivirus/firewall systems; and (f) disaster recovery plan.
Separation control
Technical and organizational measures to ensure that Personal Data collected for different purposes can be processed separately include: (a) separation of databases; (b) "internal client" concept / limitation of use; (c) segregation of functions (production/testing); and (d) procedures for storage, amendment, deletion, transmission of data for different purposes.
Annex III
List of Subprocessors
Customer authorizes MageMetrics to engage the following Subprocessors:
Subprocessor: Google Cloud
Subprocessor location: Customer-specific (default = Germany)
Description of Processing activities carried out by Subprocessor: Cloud Provider
Subprocessor: Airbyte
Subprocessor location: Paris
Description of Processing activities carried out by Subprocessor: Data transfer
Subprocessor: Supabase
Subprocessor location: Germany
Description of Processing activities carried out by Subprocessor: Web application database and authorization / authentication
Subprocessor: Windmill
Subprocessor location: Germany
Description of Processing activities carried out by Subprocessor: Data orchestration